DOI: 10.36871/ek.up.p.r.2020.09.01.009
UDC 658
Authors
A. K. SHURKALIN,
Doctor of Economic Sciences, Professor of the Department
of Finance, Moscow State Technical University
named after N. E. Bauman,
Moscow, Russia
E. I. GLUSHCHENKO,
Magister of Finance, Department of Finance, Moscow State
Technical University named after N. E. Bauman,
Moscow, Russia
Abstract
The article analyzes the reporting data of the company’s “Norilsk Nickel” activities over the past 5 years which characterize the success of financial and economic activities and a stable position in the market. The main factors that ensured the company well-being are indicated. The company position in the world market of precious metals as one of the successful participants is shown. Measures to combat the crisis that allow us to maintain a leading position in the world market of precious metals are disclosed.
Keywords
PJSC “Norilsk Nickel”, market of precious metals, economic crisis, profitability of company, fundamental analysis of stock, investment attractiveness, reputation risk, gross profit, company value.

