DOI: 10.36871/ek.up.p.r.2021.02.02.006
UDC 339.13
Authors
I. F. KARPOVA,
Senior Lecturer at the Basic Department of Financial Control, Analysis and Audit, Main Control Department of the City of Moscow, Russian Economic University named after G. V. Plekhanov, Moscow, Russia
Abstract
The article examines the relationship and influence of such concepts as "competitive environment" and "innovative activity" of business on improving the efficiency and competitiveness of an enterprise; a compar-ative analysis of the main directions of development of innovations in modern conditions was carried out; the competitive advantages that are provided by innovative technologies are highlighted, as well as their influence on obtaining and increasing the financial result of the enterprise; shows the role and influence of globalization and information technology on the emergence of a new form of competition based on innovation; the analysis of the innovative behavior of the enterprise as part of the analysis of business competitiveness is proposed.
Keywords
information society, information resource, innovation, innovative technologies, innovative be-havior, competitiveness assessment, competitive advantages.
