UDC 332.1
DOI: 10.36871/ek.up.p.r.2023.03.02.010

Authors

Ibrahim A. Ramazanov,
Russian Academy of National Economy and Public Administration under the President of the Russian Federation; Plekhanov Russian University of Economics, Moscow, Russia
Alla N. Strungar,
T. G. Shevchenko Pridnestrovian State University, Tiraspol, Pridnestrovian Moldavian Republic

Abstract

Modern society is characterized by rapid changes caused by high rates of technological development, global interaction and innovative digital activity of companies, which lead to the formation of a dynamic environment around market entities. These circumstances not only create the conditions, but also determine the need to create a business ecosystem based on an innovative approach. Innovative digital technologies bring interaction between market actors to a new technological and global level, which requires solving new problems related to the need to apply an ecosystem approach in business modeling and economic policy development.
The article concludes that the ecosystem approach contributes to the rapid adaptation of small and medium-sized businesses to environmental changes in the presence of an appropriate innovation and digital infrastructure and the manifestation of the necessary innovation activity to create a business ecosystem.

Keywords

small business, digital economy, digital ecosystem, innovation ecosystem, innovation activity.