UDC 338.36
DOI: 10.36871/ek.up.p.r.2024.07.02.024
Authors
Natalya N. Trofimova,
Saint-Petersburg State University of Aerospace
Instrumentation, St. Petersburg, Russia
Abstract
This article examines the impact of digital transformation of an enterprise on the innovative potential of the enterprise in the context of its sustainable development. The key issues considered by the author in this area are the following: understanding the digital transformation process, identifying key factors influencing the innovative potential of the enterprise, cause-and-effect relationships between digital transformation and innovation.
Keywords
digitalization, innovative development, digital transformation, innovative potential, strategic management.

