CONTENTS

ECONOMIC THEORY

Nguyen Thi Thu, Zaripova R. S., Akhmetshin D. A. Creating a system for solving problems in the discount aggregation market. 5-15

ECONOMICS AND MANAGEMENT OF ENTERPRISES AND INDUSTRIES

Vlasova A. Yu., Kamalieva R. F., Galyamov R. R., Sharifullina A. Yu. Assessment of the economic feasibility of introducing a technology for cleaning condensate of a petrochemical enterprise within the framework of energy saving policy in the collection and return system. 16-22
Vorkunov O. V., Dolomanyuk L. V., Maksimov V. V., Khaertdinova A. I. Feasibility study of the use of modern types of wires for overhead power lines. 23-28
Vlasova A. Yu., Kamalieva R. F., Chupaev A. V. Feasibility study of methods for improving the quality indicators of natural water purification. 29-35
Tashtiev R. I. Factor of economics in the field sports. 36-41

ECONOMIC AND SOCIAL DEVELOPMENT OF THE REGIONS

Urazbakhtina L. R., Afanasyev M. V. Cluster approach to sustainable economic development of the region (on the example of the Republic of Tatarstan). 42-50

INVESTMENT, FINANCIAL AND MANAGEMENT ANALYSIS

Cao An Tuan, Zaripova R. S., Vu Thanh Binh Analysis of trends in the discount aggregation market: the influence of economic factors and the introduction of innovative technologies. 51-58
Yusupova A. S., Nashirvanov Ya. F. Evaluation of the development of management competencies of students of a technical university. 59-68

FINANCES, MONEY CIRCULATION, CREDIT

Vyachina I. N., Kovrizhnykh O. E. Financial stability as a complex concept: the essence and strategies for improving. 69-75

INNOVATIVE TECHNOLOGIES

Ilyushin O. V., Gazizov F. G., Shershunova V. N., Ilyushina P. O. Neural networks as a new tool for creating and conducting physical education and sports classes at a university
Gilmanshin R. A. The influence of artificial intelligence tools on the modern educational process. 81-84
Vorkunov O. V., Maksimov V. V., Kurakina O. E., Gilfanova A. V. Economic prospects for using artificial intelligence in the educational process by students of a technical university. 85-90

DIGITAL ECONOMY

Ibragimov I. F., Skiba I. A., Bachenina E. A., Nazmetdinova A. R. Trends in the development of e-sports in the context of the digital economy. 91-97
Yusupova A. S., Nashirvanov Ya. F. The influence of digital technologies on consumer behavior: the role of online platforms in e-commerce. 98-110

LOGISTICS AND MARKETING

Nuriaslyamova R. R., Zaripova R. S., Savdur S. N. Reengineering business processes in the activities of a marketing agency. 111-123
Saifudinova N. Z., Valieva L. V. The influence of marketing strategy on the brand and sales management system: ethics in marketing. 124-131

DEVELOPMENT OF EDUCATIONAL PROGRAMS

Gilmanshin R. A. The influence of phygital sports on the cognitive abilities of students. 132-136
Gazizov F. G., Ilyushin O. V., Khisamiyev I. M., Ilyushina P. O. The positive impact of eSports on young people and its role in personality formation. 137-141
Badrtdinova R. R. Volunteering as a social institution and social movement: barriers and opportunities for young people. 142-151
Tashtiev R. I. Features of the development of coordination abilities in children of primary school age. 152-159
Gilmanshin R. A. The influence of phygital sports on the formation of team skills and leadership qualities in students. 160-164