UDC 791.4 + 130.2
DOI: 10.36871/hon.202301112
Authors
Ekaterina A. Kartseva,
Russian State University for the Humanities, 125993, Russian Federation, Moscow
Abstract
The article is devoted to the influence of post-Internet, post-media or post-digital aesthetics
on art projects that exist in urban environment, commonly referred to as "public art". In the
dense information and visual field of modern cities, contemporary art becomes an important
component in the formation of urban imagery, semantic, value and emotional dominant. At
the same time, urban art, carried out by means of social order and designed for communication
with the so-called "unprepared viewer", has all the attributes of mass culture, in which the
economy of impressions plays a significant role.
The article provides an overview of the leading publications on post-Internet, post-media
or post-digital aesthetics (L. Manovich, A. Vierkant, B. Sterling, K. Bishop). Further, the author
examines the impact of post-digital aesthetics on artworks in urban space, which occurs not so
much through the display of art on urban digital screens or through AR and VR technologies
via digital public art, but through the production of physical art objects in which artists, aided
by computer modeling and programs, use colors, textures, design elements from the virtual
environment, placing them in the physical space of the city. These trends are revealed in the
projects and practices of Russian artists working in urban environment.
The conclusion of the article is that not only the form, but also the nature of the artist–work–
public relationship is subject to change, when, due to the interactivity of online communication,
the viewer is activated. Virtual and objective realities are synthesized, forming a new cultural
space, not limited by online or exhibition space.
Keywords
post-media, post-digital aesthetics, post-Internet art, digital public art, visual environment of the city
