Doctor of Economics, Associate Professor of the Plekhanov Russian University of Economics, Moscow, Russia
A. S. Sabaev,
corporate relations manager
A. S. Mnatsikanyan,
deputy store director
The purpose of the work is to analyze the problems of resource supply for small trading business in the changed economic conditions: sources of purchasing goods, methods of forming a product range, building a pricing policy.
Materials and methods. The quantitative and qualitative composition of the Russian retail trade is analyzed. On the example of a small trading enterprise, the sources of purchasing goods, methods of forming a product range, and building a pricing policy are investigated.
Result. The article defines the directions of development of the procurement and distribution infrastructure of supplies for small businesses.
Conclusion. The research results can be used for the development of small retail business.
small business, retail trade, trade networks, resource approach, procurement and distribution infrastructure.