CONTENTS

ECONOMIC THEORY

Zhenzhebir V. N., Cherkasova O. V., Polyanskaya O. A., Kaitova M. A. The essence and role of competition in the conditions of market economy. 5-10
Cherkesova E. Yu., Turbanov V. V. The evolution of the concept of human capital. 11-17

ECONOMICS AND MANAGEMENT OF ENTERPRISES AND INDUSTRIES

Bessarabov V. O., Englesi V. Yu. Problems of development of domestic service and trade enterprises in the context of new challenges and digitalization of the economy. 18-25
Zagorodniy D. V., Tereshchenko S. V. Organization image as a factor of sustainable development. 26-34
Kara A. N., Kotov D. B. Digital transformation in industry: tools for implementation. 35-42
Morgunova R. V., Vasiliev G. F. Development of confectionery business in Russia in modern realities. 43-50
Rudakova L. V. The process of managing customer knowledge in business structures and its role in predicting the development of their needs. 51-58

WORLD ECONOMY

Krikunov I. S., Fayzullin A. R., Benson I. N. Modeling and improvement of the russian-chinese transport network in the current economic conditions. 59-69
Nazarov V. Sh. oglu Assessment of the investment dependence sectors of the manufacturing industry in Azerbaijan. 70-78
Fu Yuanyuan, Demidenko D. S. Review and analysis of russian-chinese economic relations in modern conditions. 79-83

ECONOMIC AND SOCIAL DEVELOPMENT OF THE REGIONS

Balaban E. I. Forecasting the degree of cellular penetration in the regions of the Russian Federation based on S-models. 84-90

FINANCES, MONEY CIRCULATION, CREDIT

Slobodnyak I. A., Goncharov D. S. The effect of cryptocurrencies on traditional banking systems: competition or cooperation. 91-97

INVESTMENT, FINANCIAL AND MANAGEMENT ANALYSIS

Barykina Yu. N., Nechaev A. S., Krasovskaya O. A. Methodological approaches to implementing financing of innovation activities taking into account public policy instruments. 98-108
Komkov R. M., Semernina Yu. V. Fundamental analysis of russian companies: valuation and prospects for investors. 109-116
Petuhov A. G. Methods of stimulating innovation activity in Russia under sanctions restrictions (on the example of Moscow and the republic of Tatarstan). 117-126
Rudakova L. V. Analysis of the development of customer needs in business structures. 127-134

INSURANCE AND RISK MANAGEMENT

Armashova-Telnik G. S., Ryzhova A. V. The importance of the risk management process in the effective implementation of innovation and investment activities of a business entity. 135-144
Makarenko E. A. Formalization of business processes in the risk management system of the enterprise. 145-150

ANALYSIS OF FINANCIAL AND ECONOMIC ACTIVITIES

Erygin Yu. V., Eremeev D. V. The potential of economic development: the essence, the main structural elements and their interrelation. 151-159

ACCOUNTING AND TAXATION, ANALYSIS AND AUDIT

Avdeeva V. M. Assessing the effectiveness of corporate income tax preferences. 160-166

MARKETING

Bochkareva E. S. Event marketing as a tool for the experience economy. 167-172

SERVICE SECTOR

Balabanova L. V., Sardak Н. V., Antsiferova H. A. Conceptual approaches to the study of employee loyalty in the service sector. 173-180

PERSONNEL MANAGEMENT

Tatarinov K. A., Anikienko N. N., Savchenko I. A., Muzyka S. M. Motivation of employees of virtual organizations. 181-187
Trofimova N. N. Current areas of complexity in the system of personnel management in organizations. 188-193